INKbusiness - manage your tattoo studio better!

<figure class="table"><table><tbody><tr><td><h1><strong>INKpassport - new feature in the INKbusiness App</strong></h1><p>&nbsp;</p><p>We have introduced a new functionality in the INKbusiness app that facilitates management and improves the safety of our clients. <strong>INKpassport is a document that every tattoo studio in many EU countries must fill out for each customer after a tattoo session,</strong> specifying the inks used during the process.</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/ueQ85bGYuIcmx11coBa8IGjOY6qW1fHe5FFIRXBG.png"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/j6JJCzTAifAKryRE2Wj8bixmPixi6ic6pTSU9Xeq.jpeg"/></figure></td><td><h2><strong>What is INKpassport?</strong></h2><p>&nbsp;</p><p>INKpassport is an automatically generated PDF document that is ready to be sent to the client after the session, once the form has been filled out. <strong>The document contains detailed information about each type of ink used during the session, including the brand, color, batch and series number, supplier, and expiration date of the ink.</strong> INKpassport also includes the contact details of the customer and the studio where the session took place.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2><strong>Why send INKpassport after a session?</strong></h2><p>&nbsp;</p><p>INKpassport meets the needs of the global tattoo industry by unifying safety standards, improving quality, and increasing the safety of customers in tattoo studios. This is important because tattoos are a permanent change to the body that can affect the customer's health. Knowing which inks were used during the session allows for the quick identification of any potential health problems. Creating and sending the document takes very little time, and the benefits are invaluable.</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/68dAlEwPNIbRQXSIWea97Wp5IHwSsNYh0lGlaW1R.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>&nbsp;</h2><figure class="image"><img src="https://inks.inksearch.co/attachments/vp8nCYWysd7qoAkWisN6gRLr1nkt028Zu5k2YlVA.jpeg"/></figure></td><td><h2><strong>How to fill out INKpassport?</strong></h2><p>&nbsp;</p><p>Filling out INKpassport is simple and takes only a few minutes. It requires providing detailed information about the inks used during the tattoo and the contact details of the customer and the studio. If you use the INKbusiness app, some information, such as the customer's name, phone number, email address, and home address, and the studio's contact information, will be automatically filled in. Then, for each type of ink used during the session, you need to provide the brand, color, batch and series number, supplier, and expiration date of the ink. The completed document is sent to the customer by email, and a copy is stored in the history of completed sessions.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2><strong>Don't be caught off guard</strong></h2><p>&nbsp;</p><p>In some EU countries, there are still no regulations regarding INKpassport. However, INKbusiness anticipates and meets the expectations of the industry to adapt to global standards and unify them. Creating <strong>INKpassport is a standard feature in the INKbusiness app</strong>, so it is worth sending it to the customer, taking care of their health and safety even after the session.</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/CDUNXfpBlPCY9zJ5fkbbX0maQa90v1B6rp7NVH0X.png"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>INKbusiness has much more functionality. It is the first CRM system designed for artists and tattoo studios. &nbsp;If you are not yet familiar with the app, meet our Artist Ambassador who will show you all the features of INKbusiness! Request a demo via a short and simple form and our specialists will contact you to arrange an online appointment.</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/demo-request"><strong>SCHEDULE A DEMO</strong></a></h5></div></td></tr></tbody></table></figure>

INKpassport - New Feature in the INKbusiness App

We have launched a new feature in our app called INKpassport, which generates a document detailing the inks used during the tattoo session.

<figure class="table"><table><tbody><tr><td><h1><strong>More possibilities in one place</strong></h1><p>&nbsp;</p><p>If you're looking for a great deal on supplies and products needed for a tattoo artist,<strong> check out the INKbusiness store.</strong> Responding to the needs of the tattoo industry, which wants all functionality in one place on our platform, you can now not only manage your tattoo studio and make appointments, but also stock up on good quality equipment at the best prices.</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/WOlWaIQwDfnGhGbSUdJrz1qPBa2i5RUuHA9qJXvM.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/nUq8P88QXXjvvtcAtjscetGzr9ZjwpuswsQiwIDr.jpeg"/></figure></td><td><h2><strong>Buy whenever you want</strong></h2><p>&nbsp;</p><p>With online shopping you can buy products when you are comfortable, at any time of day or night, on holidays, Sundays - literally 365 days a year. <strong>You save time</strong> by using it for much more interesting things like your passions, meeting friends or making an additional tattoo. You also <strong>save your money </strong>because you have time to think about what product you really need. You can also find <strong>cool promotions or discount codes</strong>.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2><strong>eCommerce at INKbusiness&nbsp;</strong></h2><p>&nbsp;</p><p>Check out our eCommerce at INKbusiness platform. We are constantly increasing the number of products in the store's offer. We want the products available online to suit your needs, to have the best quality and at the same time we care about your wallet and we want the prices to be low, because we know what the costs of an average tattoo artist purchase are.</p><p>We cooperate with popular brands that offer the best quality at a good price.&nbsp;</p><ul><li><strong>World Famous INK (tattoo ink)</strong> — Ink of this brand are renowned and appreciated by artists all over the world! Every product offered complies with the European REACH directive.&nbsp;</li></ul><p>&nbsp;</p><ul><li><strong>Kuro Sumi (tattoo ink)</strong> - It is a premium quality tattoo ink with hight pigment content and great flow rate and compliance with the REACH directive.</li></ul><p>&nbsp;</p><ul><li><strong>Cartridge ElCartel</strong> — this cartridge are extremely precise and maintain sharpness during the longest sessions. They are equipped with a flexible and durable membrane.&nbsp;</li></ul><p>&nbsp;</p><ul><li><strong>BetterINK</strong> - towels prepared for the tattoo industry. Leave no residue on the customer’s skin because it’s dust-free. The towels are packed in the form of single leaf form and as the manufacturer assures, one leaf of towel can replace ten leaf of traditional kitchen towel.</li></ul></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/p7eIHVa97se6B3xLEeCk0nYHkG2tKCVAzQ9IT0Xc.jpeg"/></figure><figure class="image"><img src="https://inks.inksearch.co/attachments/vpfVijm5lwCgTNYxV563SGmHVOWSLKmSR01OFdM3.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/xK1fFvx9zG6v6zm9H4VjmozCVduv0u4t7JI8ReT7.jpeg"/></figure></td><td><h2><strong>Not registered? Do it fast and easy!</strong></h2><p>&nbsp;</p><p>By creating an account you will be able to access:</p><ul><li>Better prices and discounts codes at I</li><li>Order status tracking</li><li>Keep products in a cart so you have more time to make a decision</li><li>Duplicate order</li><li>You have the opportunity to see how the INkbusiness system works for free</li></ul></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2><strong>Now you pay 10% less in the online store</strong></h2><p>&nbsp;</p><p>In addition to a large selection of products, <strong>you can now get 10% discount</strong>. For those registered on the INKbussines platform, we have a special discount code that entitles you to cheaper purchases.</p><ul><li>World Famous INK(inks) - from 46 zł</li><li>Kuro Sumi(inks) - from 39.6 zł</li><li>ElCartel(cartridge) - 39 zł</li><li>BetterINK(towels) - from 16 zł</li></ul><p>&nbsp;</p><p>The offer lasts <strong>only 7 days</strong> so take advantage of the discount today. All you need to do is to enter when ordering <strong>DISCOUNT CODE: SALE23</strong></p><div class="simple-button"><h5 class="simple-button-text"><a href="https://panel.inksearch.co"><strong>GO TO STORE</strong></a></h5></div></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/mMgBTRmhUACftZEYcrhN7QHCfuLr5DbqAKcaqlXg.png"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><strong>We believe that the online shop will meet your expectations and make shopping easier. We're open to suggestions and ideas about products and brands you want in the store, so if you have something in mind, let us know!</strong></td></tr></tbody></table></figure><p>&nbsp;</p>

Tattoo supplies sale at INKbusiness on-line store

Want to save time and money? We have prepared a sale for you at INKbusiness on-line store!

<figure class="table"><table><tbody><tr><td><h1>Black Friday at the tattoo studio - What can you do on this occasion?</h1><p>&nbsp;</p><p>Any opportunity to do something special in a tattoo studio can be a good one. It is worth realizing this and looking for ideas on how to stand out in an interesting way. We can't forget that competition in the tattoo market is increasing. To make your studio operate even more efficiently, take a look at our profiles, check the blog and manage your work with the help of INKbusiness!</p><p>But wait, wait... Let's get down to specifics already; because it's for a specific purpose that this post was created. Today, we will focus on Black Friday, which this year already falls on <strong>November 25.</strong> So, if you want to do something special at the tattoo studio on this occasion, it's time to get started with the preparations!</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/4dzyVuz8VSCBH07T8RSKdcaIvhxSAAFP1zGVwYbv.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/GMtE6Vtu0jQSB8Ow89A2OlussKyFzMetF3z0g8as.jpeg"/></figure></td><td><h2>History of Black Friday</h2><p>&nbsp;</p><p>Black Friday usually falls on the last Friday of November. At the same time, it is the first Friday after Thanksgiving Day. In a way, the day acts as the start of Christmas shopping, due to the large promotions that stores and companies prepare on this occasion. There is no doubt that it is primarily an extremely commercial "holiday" focused on shopping.</p><p><strong>Black Friday has its origins in Philadelphia, </strong>when police described with these words a crowd of people gathered from the start because of large, pre-Christmas shopping. However, the next mention of the subject did not appear until <strong>November 29, 1975, in The New York Times magazine.&nbsp;</strong></p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>How can you implement Black Friday in your tattoo studio?</h2><p>&nbsp;</p><p>If you already know exactly what Black Friday is and its history, it's time to think about whether you can implement it in your studio. You don't have to think about it for long, though, because we're already giving you our suggestions.&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h3>Available designs sale</h3><p>&nbsp;</p><p>Our first Black Friday idea for tattoo studios is to sell off available tattoo designs. If you or the artists who work for you have designs prepared that have not yet found their owners, you can decide to sell them off. This is an increasingly common practice that you can see in studios. <strong>Attractive prices can attract new people to your salon or those who have been thinking about visiting you for a long time.</strong> Go through your artwork with the artists and try to find designs that are perfect for this purpose.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/GapSwg0mWqHbCfWYjw9NUNhYpjrBexVIA5PPeVzH.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/ESdCiBZ3SIwGeaKgTtG6jwGFjGGXp6rJAD4FV8yH.jpeg"/></figure></td><td><h2>Sale of prints or other gadgets that you sell</h2><p>&nbsp;</p><p>Are you running a sale of prints or other products in your studio? You can introduce a Black Friday promotion on them, too. Depending on your tastes, you can offer a general discount or offers like "two products for the price of one."&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h3>Walk - in</h3><p>&nbsp;</p><p>We have already written about walk-ins sveral times. A separate post has also been written on the subject. If you are a fan of open events in your studio, then a walk-in to celebrate Black Friday is the perfect suggestion. In addition, you can combine this type of action with our previous suggestions.<br/>&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/blog/walk-in-how-to-organize-an-event-in-a-tattoo-studio">READ MORE</a></h5></div></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/IS1uWC2Tu0I8hisbGvct9pSLI3bPuJFpImnTzJev.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/u3HqaM1LAOH1kIBzEKq3zMfS7EpuUXYCdHdcNdsA.jpeg"/></figure></td><td><h2>Promotions for trainings and workshops</h2><p>&nbsp;</p><p>Do you conduct seminars or trainings? Why not introduce a discount for enrollment as well? From experience, we know that prices for such events start at several hundred zlotys. Even a small discount can be a good opportunity for your potential audience. <strong>Think about whether you can afford the discount and what advantages may follow this action.</strong> You can also ask your followers on Instagram for their opinion. This will allow you to at least gauge some interest in the price reduction.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Look forward to our bargains!</h2><p>&nbsp;</p><p>Every year, also with us, we prepare several actions on the occasion of Black Friday. <strong>Watch our Social Media to be the first to see what we have " up our sleeve" this time</strong>!&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.instagram.com/inkbusiness.co/">VISIT INSTAGRAM</a></h5></div></td></tr></tbody></table></figure><p>&nbsp;</p>

Black Friday at the tattoo studio - What can you do on this occasion?

Black Friday at the tattoo studio - What can you do on this occasion? Check out our suggestions and ideas.

<figure class="table"><table><tbody><tr><td><h1>INKbusiness in Italy!</h1><p>&nbsp;</p><p>The year 2022 is exceptionally groundbreaking for us. We have already visited more than a dozen Polish (as well as foreign) conventions, met hundreds of great artists and traveled thousands of kilometers - and we still have two months of this year ahead of us!</p><p>We'll definitely tell you about what exactly has been going on over the past months closer to January, but today we come with an information you didn't expect.</p><p><strong>INKbusiness is merging with INKdome of Italy.</strong> That means we are entering the Italian market with full steam and fulfilling one of our goals for 2022!&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/X0v2D9PuaRuK5mrrYLT3iqcfWLyu8NVFA91mF7Jp.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/W8NajKop3eRF62Nl4F3dzmkyt7atLTcaoVpCBTFN.jpeg"/></figure></td><td><h2>What is INKbusiness?</h2><p>&nbsp;</p><p>INKbusiness is a <strong>CRM system, an in-house command center that will help tattoo artists and managers manage their work on a daily basis.</strong> The tool was created for the needs of the tattoo industry, so it is ideally suited to the nature of work in the studio. In addition to the basic calendar function INKbusiness allows you to:</p><p><strong>- marking individual working hours,</strong><br/><strong>- sending automatic notifications to clients about an upcoming tattoo session,</strong><br/><strong>- building and saving a database of clients with details about them (contact information, recent sessions, allergies, etc.),</strong><br/><strong>- detailed descriptions of sessions along with photos of inspiration,</strong><br/><strong>- observing and analyzing statistics on client sources,&nbsp;</strong><br/><strong>- access to the most popular social media from within the tool,</strong><br/><strong>- use of the system of discounts and promotions in partner stores.</strong></p><div class="simple-button"><h5 class="simple-button-text"><a href="inkbusiness.co">GET TO KNOW INKbusiness</a></h5></div></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>INKdome powered by INKbusiness presented at Tattoo Convention Milano</h2><p>&nbsp;</p><p>We love to enjoy our successes together with you. This time, it was no different. Last weekend, <strong>October 21/22 and 23, we showed ourselves to the world for the first time as INKdome</strong>. It happened at an international event, the Tattoo Convention in Milan. Our booth was bustling for the entire three days. It was a great honor and distinction for us.</p><p>Both the organizers and exhibitors warmly welcomed our product. Quite a few of them were excited and delighted with such a solution. Their words ignited us even more, so we are not slowing down!&nbsp;<br/>&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/4VsvCSj5VeHpSQ4VlkfmUnMuRsDYOz1OVqg6y1Th.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Italian successes</h2><p>&nbsp;</p><p>In addition to the good feedback received by the Italian and international tattoo market, we can boast of further big and smaller successes. Among others, "IL Tatuaggio" magazine has taken an interest in our product. We have also gained a new partnership with Portuguese Needles.</p><p>This is just the beginning of our Italian journey, but we are already excited and curious to see what the next months will bring.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/eeeCpJvjT68GhH6s7y6Ku1BjeotZWMakjJKBPYKz.jpeg"/></figure></td><td><h2>How was it at Tattoo Convention Milano?</h2><p>&nbsp;</p><p>Unlike the other conventions we came to visit, the convention in Milan lasted 3 days - from <strong>Friday to Sunday. </strong>No wonder - after all, this is one of the most important tattoo conventions in Europe. The program of the event was packed to the brim. There was no shortage of exciting experiences given to the participants by artistic performances, including the AERIAL SHOW BY ELENI.</p><p>Tattoo artists from different corners of Europe and the world competed in the following categories:</p><p><strong>BEST SMALL BLACK&amp;WHITE</strong><br/><strong>BEST SMALL COLOR</strong><br/><strong>BEST OF FRIDAY</strong><br/><strong>BEST MEDIUM BLACK &amp; WHITE</strong><br/><strong>BEST MEDIUM COLOR</strong><br/><strong>BEST OF SATURDAY</strong><br/><strong>BEST LARGE BLACK &amp; WHITE</strong><br/><strong>BEST LARGE COLOR</strong><br/><strong>BEST OF SHOW</strong></p><p>The awards in the last and most important category were won by:</p><p><strong>1st place - Sampaguita Jay</strong></p><p><strong>2nd place - Sandra Daukshta</strong></p><p><strong>3rd place - Valer Montero</strong></p><p>You can find the winners of the other categories on <a href="https://www.instagram.com/milanotattooconvention/">Milano Tattoo Convention</a> Instagram.&nbsp;<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>It's not over yet!</h2><p>&nbsp;</p><p>As we know, the convention season is not over yet. In just a few days we are heading further to Tattoo Convention Utrecht, and then back to Poland to be with you at Tattoo Convention in Lodz. See you there!</p></td></tr></tbody></table></figure>

INKbusiness in Italy!

INKbusiness is merging with INKdome of Italy. That means we are entering the Italian market with full steam and fulfilling one of our goals for 2022!

<figure class="table"><table><tbody><tr><td><h1>Halloween at Tattoo Studios</h1><p>&nbsp;</p><p><strong>Halloween is just around the corner! So if you run your studio, it's worth realizing that it's a great opportunity to organize special events - and especially in tattoo studios!</strong> What do the most popular salons in our industry offer? Find out right now! Or maybe you are organizing something for Halloween yourself? Be sure to tell us about it on Instagram and tag the account <a href="https://www.instagram.com/inkbusiness.co/"><strong>@INKbusiness.co</strong></a> and<strong> </strong><a href="https://www.instagram.com/inksearch.co/"><strong>@INKsearch.co</strong></a> so we can share the information about your action further into the world!</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/6sbLIa5odCHib1oqFNYLd6ySJYIxm2Hc7o3uGiGl.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/svwmqmuxcnToKezBpyl7SKEIRiAZ7dWxwhdjpSOp.jpeg"/></figure></td><td><h2>Walk-in to celebrate Halloween</h2><p>&nbsp;</p><p>We have already written about walk-ins recently. We devoted an entire article to this very topic, so if you want to learn more about organizing events for your clients, we recommend looking right there.</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/blog/walk-in-how-to-organize-an-event-in-a-tattoo-studio">GO TO ARTICLE</a></h5></div><p>But let's focus on today's topic...<strong> Is a walk-in to celebrate Halloween a good idea? By all means! </strong>More and more tattoo studios are coming to this conclusion. However, this does not mean that there is therefore no more space and for your event. Each of them is organized in a slightly different way. So the possibilities are really many, so you still have a chance to stand out from the rest. If you haven't organized any walk-ins yet, this could be an interesting novelty for your audience.&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Halloween available tattoo designes</h2><p>&nbsp;</p><p>You may wonder if occasional available tattoo designes make sense. We definitely understand this view. Classic Halloween themes may not find takers. After all, we get a tattoo for life. However, it is not so obvious. <strong>Think a little more broadly. Free Halloween designs can be really diverse. </strong>Even a classic design in a slightly dark version can turn out to be a great design that will quickly find its owner. Even then, it will fit into the Halloween mood. &nbsp;Prepare a board with a few, free patterns and see for yourself.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/GReHJAM9rgczH0nLGludToGn2mElGUoSiz07n8NX.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/o48LTflVDJ2sCf2eIPUzWLchSj3RRPnDljoH8feG.jpeg"/></figure></td><td><h2>Discounts and promotions</h2><p>&nbsp;</p><p>In many companies, on the occasion of various holidays, promotions are announced. So why not do so also in a tattoo studio? Even a discount of several percent can be an incentive for potential customers. <strong>Don't think immediately about the losses, but about the pluses that such actions can bring. You can carry out a Halloween promotional campaign in various ways, such as:</strong></p><ul><li>by setting a given percentage discount, for example, on free designs</li><li>setting a lower price for all, prepared designs&nbsp;</li><li>setting that the second tattoo (or piercing) will be for, for example, half price&nbsp;<br/>etc.</li></ul><p>If you decide to have a promotion at your tattoo studio, plan exactly how you want to let your audience know about it. Think about good graphics, concise descriptions and advertisements. You can find tips on this topic on our blog as well.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Prints and other Halloween goodies</h2><p>&nbsp;</p><p>What else can you do to celebrate Halloween for your customers? <strong>Occasional prints, stickers or other goodies! If you don't have the opportunity, to organize larger events in the studio, or you don't prepare your free designs as a rule, think about something smaller. </strong>Such a poster, or any other gadget, designed by you can get quite a lot of attention - especially when you stand out with an interesting style. It can also be an alternative for those who can't afford a tattoo from you, but want to support your creativity. How about this?</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/C6xX9jGygCnMKnG85PmPhAc1CLSWxaEH8gq9JvsI.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/RvNz3khpW3viodV7huXr2bpvNtXuPA664MtovfQJ.jpeg"/></figure></td><td><h2>Manage your studio with INKbusiness</h2><p>&nbsp;</p><p>Do you find it hard to think about special events when you have a huge amount of responsibilities at your tattoo studio on a daily basis? We understand this perfectly. However, this is not a situation without a way out. <strong>With help comes INKbusiness, your future own command center. I</strong>f you don't yet know how the application works and how it can help you in your daily work, let's talk! Our specialists will be happy to walk you through the application step by step and answer any question, related to INKbusiness. <strong>Don't wait any longer and schedule a free video call now. Until we hear from you!&nbsp;</strong></p><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.inksr.ch/halloweeneng">LET'S TALK</a></h5></div></td></tr></tbody></table></figure>

Halloween at Tattoo Studios

What can you do in your tattoo studio to celebrate Halloween? Explore our ideas and stand out from the rest!

<figure class="table"><table><tbody><tr><td><h1>"Walk - in" - How to organize an event at a tattoo studio?</h1><p>&nbsp;</p><p>Walk-ins are open days at studios, which are usually created for special occasions, such as salon birthdays, holidays, or charity events. During an open day, a client can get a tattoo from a walk-in. Usually, such an event is accompanied not only by tattoos, but by a positive mood, good food and attractions, created for the event. However, if you haven't had the opportunity to organize a walk-in yet, you may be wondering how to embrace it all. We have good news for you. You've come to the perfect place!</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/FFbw9HAPumoGhFDt7mwaDfLHh0fc6apAxP2mIBwf.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/joc6pNxOyMoG9t5lalwHN0jzGYD7OrDvYnEXRzOI.jpeg"/></figure></td><td><h2>Find the right theme</h2><p>&nbsp;</p><p>As you already know, usually walk-ins are organized for a special occasion. It can be either the opening of the studio, its birthday, but also any holiday. However, nothing prevents you from finding a different, but still interesting theme. Unusual holidays, such as Cat Day, Dog Day, or even Coffee Day, can be the perfect excuse for an event. In fact, you are only limited by your imagination, and how you convince your customers to attend the event.&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Choose a date</h2><p>&nbsp;</p><p>If you've already chosen a suitable theme, it's time to set a date for the event. Most often, walk-ins are organized on Saturday. This is the free day of many, potential participants, so before you think you don't want to waste your weekend at work, see that this is an opportunity to reach more people. You can also bet on weekend events. This is also a common solution that you will see in other studios. So why not consider a two-day event? Remember, however, to choose a day that is not far from the date of the occasion that is the theme of the walk-in. You probably want the event you'll be working on to be timely, right?</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/cfc6HtdQgSJAMP5oGrjRIetFnWC6PPiS2D4JO7oC.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/9qe0dUAu9ldM5oz2XpGvv2GEnQfj25dZFnbeN1C8.jpeg"/></figure></td><td><h2>Just tattoos?</h2><p>&nbsp;</p><p>As we mentioned at the beginning of the article, walk-ins are not just tattoos that we can get without an appointment. Usually, behind this type of event, there are a number of other elements. First of all, refreshments. This is an extremely common "ingredient" of such an event. Depending on the nature of the meeting, choose something, for the visitors. A birthday cake, themed candy, or at least candy with the studio's logo, is always a pleasant surprise.</p><p>What's next? Think of something special. You can bet on raffle tickets, in which to win, among other things, gadgets from your studio, or even a tattoo session of a certain amount. A great idea is also a ball machine with ready-made designs. The artist prepares his suggestions, drops them into the machine, and the client can tattoo the design he draws for a certain amount. You can also bet on a discount, such as a second design made during a walk-in, cheaper by 50%. These are just our suggestions, but feel free to go further and come up with something of your own. After all, you're the one who knows your customers best!&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>How to promote a walk-in organically?&nbsp;</h2><p><br/>Today's world is governed by its own rules. On the one hand, thanks to Social Media, we can quickly publicize our special event. On the other hand, however, it's hard to stand out from the thousands of events held at the same time. However, don't be discouraged at the start. We'll give you a step-by-step rundown of what to do when promoting your walk-in without additional advertising (i.e. organically).</p><ul><li>First, create a Facebook event. Put an accurate, concise description, indicate the theme of the walk-in, and describe what customers can expect.</li><li><br/>Notify your audience on other media as well. Prepare informative graphics in both post and Instastories formats. Also, be sure to share this content multiple times in testimonials. By doing so, you will remind people of your event.</li><li><br/>If you, or other artists from the studio, prepare ready-made, free designs for the occasion, share them, mentioning obligatorily that they can be made just for the walk-in.</li><li><br/>It is also good practice to mention the walk-in in your "bio" on Instagram.</li><li>Don't forget to use video forms. TikTok or Rolls is an outright perfect place to invite customers to a walk-in in an interesting way.</li></ul><p>On posts about the event, tag profiles such as @inksearch.co and @inkbusiness.co. We'll be happy to let you and our audience know that in you are preparing, something special.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/rb83J3F9ok7MrvV5a8CjpiWAUTaKttuaPlV7RNsF.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/x5CjmbFQxSLO5IGKhwcy0gUpcrCPajVwb1McTMkw.jpeg"/></figure></td><td><h2>Is it difficult to organize a walk-in?</h2><p>&nbsp;</p><p>If this is the first time you are taking on the task of creating an event in your studio, we are aware that it may be a bit complicated for you. However, we believe that nothing is impossible and you will perfectly cope with this task. Don't think that your first event should be attended by a crowd of people, and if it is otherwise, you will fail. Appreciate everyone who decides to drop by your studio, exchange a few sentences with you, and ultimately make a spontaneous knit. It is the good mood at these types of meetings that is best. Show off a slightly different side and open yourself up to customers.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>Take your studio to the next level with INKbusiness. By doing so, you'll create an even better place for your clients - not just during open days. Want to learn more about our tool? Make an appointment for a free online chat and our specialists will answer any, your questions.&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.inksr.ch/blogwalkin">DEMO</a></h5></div></td></tr></tbody></table></figure>

"Walk - in" - How to organize an event in a tattoo studio?

How to organize a walk-in at a tattoo studio? Check out our step-by-step tips!

<figure class="table"><table><tbody><tr><td><h1>Guest Spot at the Tattoo Studio</h1><p>&nbsp;</p><p>It will not surprise anyone if we also start this article with the sentence that today's tattoo world is constantly evolving. Over the past 10 years, we have witnessed the progress of this industry day by day. More young and talented people are starting to work in this remarkable world. More tattoo studios are also being established, even and smaller cities. A rather important trend is also the increase in interest in training on the subject of tattooing. Artists want to train in many aspects, topics, they want to train their skills and gain new qualifications. Guest spots in other cities are also an opportunity for development. At this point, however, an important question arises in the mind. How to find a studio that offers a guest spot? Today we will try to find the answer.</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/GT8lRIAhjn7pBhvTzeqVWeAcvPJvSWTbkZLfIjyf.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/F1LxaxmiXTkSfWxh1AncOzVn3Cac4N3OMpkbBRQ0.jpeg"/></figure></td><td><h2>What is a guest spot?</h2><p>&nbsp;</p><p>At the outset, it is worth explaining what exactly the term "guest spot" means. In free translation, it simply means "guest appearance". So, by analogy, guest spot in tattoo studios involves a visit by an artist from another city or country. As part of the guest spot, the artist performs his work. The question of billing is individual. Some studios offer to "buy out" the spot by the artist, and some settle on a percentage of the fee for the tattoos.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Advantages of guest spots</h2><p>&nbsp;</p><p><strong>Guest spots bring with them a number of advantages. As we mentioned in the introduction, they allow a lot of development for the artist, but also for the studio. The pluses for the artist who decides to go include:</strong></p><ul><li>reaching new clients from a given city, country&nbsp;</li><li>gaining knowledge from artists from a particular studio&nbsp;</li><li>proving oneself in a different environment.</li></ul><p><strong>Studios that invite tattoo artists to visit can:</strong></p><ul><li>attract clients of a given artist to their studio</li><li>show the diversity of their studio.</li></ul></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Where can we go for a guest spot?</h2><p>&nbsp;</p><p>Nowadays we can go to a guest spot in practically any city, and even in another country. Of course, there are some places that are easier to get to, but there will be others where you have to wait a long time to be invited. So where to go for a guest spot? It's a good idea to start by figuring out where you have your clients. Maybe in one city, there are a lot of people who would like a tattoo from you, but live too far away and have no way to get there? A simple poll on Instagram with the title "Which city should I come to?" can be a good practice. The city that gets the most votes may turn out to be the perfect choice.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/jufNyHck5qu0NJeyEeUVXZtA5mxK42PS7JKxpkmW.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/uIw93pCh20mdIDuoCrHph4cFGBSPXUWUqQXbju6J.jpeg"/></figure></td><td><h2>How to find guest spots?</h2><p><br/>Decision made, but still don't know what studio offers a guest spot and can accommodate you? We have some advice for you on this topic. First of all, many studios themselves offer guest spots for given artists. So it's worth keeping your portfolio on Instagram regularly to get noticed. <a href="https://business.inksearch.co/blog/social-media-in-the-tattoo-industry">We wrote about how to stand out on Social Media in the previous month. </a>To make it easier, you can also add in the description on your media that you want to visit another salon.</p><p>However, it's worth taking matters into your own hands sometimes. So keep an eye on the studios that interest you the most. You never know when that very one will start looking for someone who wants to visit them. INKsearch.co's account on Instagram can also make it easier for you. That's where we share the studios' posts, including those about finding artists for guest spots. &nbsp;If you see that a studio is constantly holding these types of events, don't be afraid to ask if they are looking for someone currently.&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Guest spots - what does the artist offer, and what does the studio offer?</h2><p>&nbsp;</p><p>Working, even for a while, in another location, involves a couple of important issues. First, before arriving at your chosen studio, find out what it offers and what you need to bring with you. It is worth bearing in mind that each place operates differently. To avoid unnecessary misunderstandings and stress on the spot, ask for precise guidelines. This will help you prepare properly for your visit.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/yPB0VhBZdaqQkqvf8k1UdaIFETNC1dbXjVI1pBD9.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/qjvz2uKk8kVW9jE8Iu31OzDCHzQQdZMhdWWD4nkz.jpeg"/></figure></td><td><h2>Notify your customers</h2><p>&nbsp;</p><p>Have you found a studio? Have you agreed on the details? Great! Now all that's left is to inform your clients that you will be in another city for a while and are waiting to sign up. It's best to notify them through various media, so that the information reaches as many people as possible. The studio you go to will probably also add a post, about your visit. Many artists also add such information in the description.&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Tag us in posts and show off the work you've done on guest spot!</h2><p>&nbsp;</p><p>Once you've gotten your guest spot tattoos, be sure to brag about them on your Social Media by tagging your account @inksearch.co and @inkbusiness.co. Several times a week we share the best tattoos of the day and free designs. Who knows, maybe next time it will be your works that will be on our Instastories?&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.instagram.com/inkbusiness.co/">VISIT OUR INSTAGRAM</a></h5></div></td></tr></tbody></table></figure>

Guest Spot at the Tattoo Studio

What is a guest spot, how do we find a studio that will offer us a visit, and what requirements do we need to meet when visiting a particular salon? Find the answers to these and other questions right now!

<figure class="table"><table><tbody><tr><td><h1>What is the INKbusiness demo all about?</h1><p>&nbsp;</p><p>Would you like to learn a little more about INKbusiness, but don't know what to expect? Rest assured, we will explain everything to you! Right now, find out what our future meeting will look like.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/r3kxz5waMYJVT4PxIOnKUwYuJhKjyrNRPWIOOGmj.png"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/nKtgqu0HeQGhK3yIF6zBhCViesMxAz9rSjyOeARi.jpeg"/></figure></td><td><h2>What is a demo?</h2><p>&nbsp;</p><p>This is a form of an approximately 25-minute online meeting with an artist ambassador who connects with you via Google Meet, or other instant messaging that you feel is appropriate. &nbsp;During the call, the ambassador provides his screen and describes the system and its features step by step. At any point during the meeting you can ask questions or add your suggestions about the tool!</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>What do you need to connect with us?</h2><p>&nbsp;</p><p>Our calls don't require a lot of commitment from you. The important thing is that you have good Internet access and equipment to connect. A webcam is not required.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/4c3cehLbxdKPW2lFWmHEM8gI1Ayrt0zpwIM0wKIB.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><figure class="image"><img src="https://inks.inksearch.co/attachments/47jpxOqgS08tIMT5H23rxdQWsgSrWHRSue6aRmjk.jpeg"/></figure></td><td><h2>What after the meeting?</h2><p>&nbsp;</p><p>Already during the conversation you will receive all the instructions concerning the registration process and further use of the system. At the same time, on the same day you will find in your e-mail inbox a message with a summary of the interview, which will contain the most necessary information and links to available applications. From this point on, we've been in touch! By email, phone, and on our Instagram, we're happy to answer your questions and resolve any issues that arise.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Trial period</h2><p>&nbsp;</p><p>In order for you to thoroughly test our entire application, we give you a free trial period, which lasts 14 days. After this time you will be able to purchase one of several available plans. The price list is given on our main page.&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/PREblp5km9jY4PgYsyMUmtMnWGFiPb49xuceD4HZ.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Wznieś się na wyższy level i TY!</h2><p>&nbsp;</p><p>Każdego dnia, dołączają do nas kolejne studia, a dzięki INKbusiness zarządzają swoją pracą jeszcze lepiej! Wznieś się na wyższy level i TY i już dzisiaj zapisz się na darmową rozmowę z naszym specjalistą. Czekamy właśnie na ciebie!&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.inksr.ch/blogdemoeng ">LET'S TALK&nbsp;</a></h5></div></td></tr></tbody></table></figure>

What does our video interview about INKbusiness look like?

Want to know more about INKbusiness? Let's talk!

<figure class="table"><table><tbody><tr><td><h1>Social Media in the Tattoo Industry</h1><p>&nbsp;</p><p>The tattoo industry is growing at a rapid pace. In addition, dozens of new tattooers are being added every month. In a world where virtually everyone has access to learning how to tattoo, it is becoming increasingly difficult to stand out. Of course, it's important to realize that our technique matters. But what if our work is TOP, and yet, hardly anyone knows about us? Today, it's not just our work that matters anymore, but also how we know how to present and talk about it. In the "tattoo" industry, image is of great importance. The earlier we realize this, the easier it will be. Nowadays, we use Social Media for this purpose. This is primarily the portfolio of the tattoo artist, but not only. Through posts or testimonials, we can at least see who we are dealing with. Remember that tattooing is a personal experience for many lovers, so choosing a tattoo artist we feel comfortable with really matters. After all, sometimes you have to spend several or several hours with each other. That's why today comes with an article that will tell you about proven activities on Social Media in the tattoo industry that will help build your image, allow you to stand out from the crowd, and above all, help you get more customers.</p><p><br/>&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/Iu0zygtMgsEncygreu90osfaG2ktV6gRFEiL64Bt.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/D1e9Ol4RnKIR9eDXuHax4g7rbNl2EFgP7FQuCQUh.jpeg"/></figure></td><td><p>&nbsp;</p><h2>Instagram</h2><p>&nbsp;</p><p>First on the fire goes a medium that gets a lot of criticism now. Probably in recent weeks more than once you have seen posts that allude to the fact that Instagram is already a completely different application than it used to be. People complain that the reach is getting weaker and weaker, the number of observers is stagnant, and the current ones can't even see the content we publish. However, a profile on Instagram in the tattoo industry is a must. As we mentioned above, today Instagram is the most popular place to publish your portfolio. In addition, many people use Instagram to collect their records. However, before this can happen, you need to build your community. <strong>What should you keep in mind when running a profile on Instagram as a tattoo artist?</strong></p><ul><li>regularity of posting&nbsp;</li><li>tagging accounts such as. @inksearch.co</li><li>using various forms of Instagram (posts, testimonials, rolls, articles)</li><li>consistency in photos&nbsp;</li><li>basic sign-up information on featured accounts</li><li>designation of the studio where you work&nbsp;</li><li>information on what city you work in&nbsp;</li><li>what styles of tattooing you do</li></ul><p>Remember that it is not only quantity that counts, <strong>but above all quality, so publish well thought-out content. Our ideas are:</strong></p><ul><li>accounts of tattooing</li><li>rolls/reports like "A Day With Me"</li><li>rolls/reports with "before" and "after" effects</li><li>trivia about tattoos&nbsp;</li><li>a few words about your beginnings in the industry</li><li>photos of completed tattoos, healed tattoos and present free designs&nbsp;</li><li>contests for discounts or a free tattoo</li></ul><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.instagram.com/inkbusiness.co/">INSTAGRAM INKbusiness</a></h5></div></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>TikTok</h2><p>&nbsp;</p><p>TikTok is currently the app that is achieving the greatest popularity. The first wave of pandemi showed how strong a trend video is becoming - now we see it even more closely. Videos of a few seconds have taken over the world and are now available not only on TikTok, but also on Instagram, Facebook, YouTube and even Pinterest. Maybe you are that person who still thinks that TikTok is an app for children. If so, it's time to change that. It's worth realizing that your potential customers are present on the platform; it's primarily young people who spend a lot of time there. You also need to know that almost most teenagers are thinking about tattooing in the future, and those over 18 are already looking for more piercings for their collections. That's why having a presence on TikToku will enable you to show off to a wider audience.</p><p><strong>When maintaining a profile on TikToku, it's a good idea to:</strong></p><ul><li>frequently add videos (for example, once a day)</li><li>take care of good quality ( you don't have to record in 4K right away, but</li><li>remember that a pleasing image to the eye will increase the chance of a large reach)&nbsp;</li><li>keep an eye on current trends (profiles that inform about such trends and</li><li>explain exactly how to perform a trend can be useful)&nbsp;</li><li>use popular sounds</li></ul><p><strong>Profiles with a tattoo theme are doing very well. The most viewed materials are:&nbsp;</strong></p><ul><li>vlogs on tattooing&nbsp;</li><li>sample designs for e.g. a plant lover, cat lover, etc.&nbsp;</li><li>sample conversations with clients&nbsp;</li><li>funny stories from work</li></ul><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.tiktok.com/@inksearch.co">TikTok INK</a>search</h5></div><p><br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/omoJCYmFsnfN7PujITUi418WqkQ6s9RFqLp4Zfqo.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/zwVQutUEYIP3h9hRJOPXyRfIppNl6tinhn4ca8al.jpeg"/></figure></td><td><p>&nbsp;</p><h2>Facebook</h2><p>&nbsp;</p><p>Facebook is slowly becoming a social media oldie, so more and more people are stopping using it. And while it's harder to start a Fanpage today, yes we have a good tip for you. <strong>If you are not yet available on groups about tattoos, catch up. We have several hundred groups on Facebook about tattoos, with lots of questions every day like "do you know anyone who does tattoos in the style of...". who knows, maybe that's where a potential client is waiting for you?&nbsp;</strong></p><div class="simple-button"><h5 class="simple-button-text"><a href="https://www.facebook.com/inkbusiness.co">FACEBOOK INKbusiness</a></h5></div><p><br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Pinterest</h2><p>&nbsp;</p><p>Did you know that many people are looking for tattoo inspiration right on Pinterest? While everyone knows Pinterest, not everyone maintains a profile - and it's the perfect place for the tattoo industry! Pinterest is a simple app that can serve as your next portfolio.</p><p><strong>What should you keep in mind when running Pinterest?</strong></p><ul><li>add 2:3 images</li><li>have your logo on each pin</li><li>describe your pins as simply as possible and preferably in English, e.g. Tattoo Rose, etc.&nbsp;</li><li>add hashtags to your pins&nbsp;</li><li>add links to your other social media&nbsp;</li><li>describe that you are the creator of these tattoos&nbsp;</li><li>remember to be regular&nbsp;</li></ul><div class="simple-button"><h5 class="simple-button-text"><a href="https://pl.pinterest.com/inksearch/">PINTEREST INKsearch</a></h5></div></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/ig8vU68E3E7NAZ6DnL7iytaecJ7StiDEQzyndFj6.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Not just Social Media</h2><p>&nbsp;</p><p>As you can see, the tattoo industry is perfectly compatible with Social Media. Of course, each medium, has its pros, as well as cons. However, it is worthwhile to be in many places to show yourself to more people and just... test! <strong>Among other things, you can check the results of your activities using INKbusiness, your own command center. One of the many features of the system is statistics, which counts from which sources you have the most customers. </strong>This will help you know which media are most effective for you. Besides, from <strong>INKbusiness you can check your profiles without switching to individual tabs. </strong>This way you will have everything in one place!</p><p><strong>Want to learn more about INKbusiness?</strong> Apply in the form below and we will get back to you and answer all your questions.&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/demo-request">LET-S TALKO ABOUT INKbusiness</a></h5></div></td></tr></tbody></table></figure><p>&nbsp;</p>

Social Media in the Tattoo Industry

Does Social Media have a big impact in the tattoo industry? Learn how to build your image, interest your audience, and most importantly, gain new customers!

<figure class="table"><table><tbody><tr><td><h1>Tattoo conventions - is it worth exhibiting?<br/>&nbsp;</h1><p>We live in a world where everything is changing rapidly. Many areas are entering the online world, Social Media is a staple of many professions, and stationary events are no longer just for promotion. So is it worth continuing to exhibit at tattoo conventions? At the outset, let's point out that this is an individual issue for each of us. However, there's no denying that conventions are still an opportunity to meet other people in the industry, test yourself in tattoo competitions, and, despite everything, still an opportunity to gain new customers.&nbsp;<br/>&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/HzkRfWl5YXuZnAswdBZys5nrwqDgL3nSNQMEDurj.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/3NQ3Fl5o7yT9TcO3WpBgxML78IEnMLaiNq0n6o0N.jpeg"/></figure></td><td><p>&nbsp;</p><h2>How to stand out at tattoo conventions?<br/>&nbsp;</h2><p>As you already know, despite the era of Social Media, tattoo conventions are still an opportunity to gain new customers. Remember, however, that simply setting up a box at a convention space is not enough - you need to think about what element will make you stand out. Suggestions are indeed many, and we are well aware that artistic souls have a head for such things!&nbsp;<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Good stickers are the basis of conventions!<br/>&nbsp;</h2><p>However, if for a moment you have left your inspiration - we come to the rescue! Stickers are already a tradition at tattoo conventions. Let's face it - who doesn't like to get a little trinket/souvenir? For you, it's a cheap yet eye-catching promotion that won't take you much time in preparation (of course, it all depends on what you decide to put on them). A good idea is stickers with visible QR codes that lead to your profiles. This way, a visitor will be able to quickly and easily check out your portfolio. The code alone, however, is not enough. Take care of an interesting graphic design - maybe a funny text that will tempt a convention attendee to take your sticker; or maybe one of your free designs that will impress him/her will be enough? Stickers with glitter or in a holographic version also work well.&nbsp;<br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/iDKc0DgWAIcvFADr3WlhYqlbt1JOemwOelXw0dDB.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/p7wIAeEqLCErLiCCy4QehD1DpKZJm8sOdtDooZAQ.jpeg"/></figure></td><td><h2><br/>Contests<br/>&nbsp;</h2><p>Over the past few years, you'll notice a slew of contests that take place at each post. Usually in it you can win prints created by artists, small gadgets of the studio, or... even a voucher for a tattoo. So it's hard to resist such prizes. Maybe this is the perfect idea just for your post? Work out what the prize in the contest could be, think about the rules (it could be, for example, the need to observe your social media) and act! The better the prize, the more interested people will be.&nbsp;<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Drawing machine tattoos<br/>&nbsp;</h2><p>Are you familiar with ball machines that are often found, for example, at the seaside? We hope you know what we're talking about, because this particular gadget has made waves at recent tattoo conventions. On the web you will find plenty of mini machines that mimic their prototypes. How does it work? You design small, free patterns, which you then put in balls, and these, you throw into the described machine. Your potential customer, during the convention, will be able to draw one pattern, which you make for a predetermined price.&nbsp;<br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/Gwt10NH8G5Q1fbrJvBZu5Ri59vqOY9ukbYv5CWOl.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/beFjNH38ml4aip7te3xT3sS4ijpikJsrqqTShmVm.jpeg"/></figure></td><td><p>&nbsp;</p><h2>What will be your element of surprise?<br/>&nbsp;</h2><p>Whisper marketing, or what we tell our friends about, is very important from the point of view of any company. What might your customers be talking about? Think about what in your post can act as an element of surprise. Maybe it will be an original decoration on one of the tables? Plush toys, figurines, or z-sculptures are common elements of decor for such a stand. You can also bet on dressing up your team - funny costumes are bait for photos, where visitors can tag you.&nbsp;<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>What tattoo conventions are in store for the rest of the year?</h2><p>If you already know what to keep in mind when going to a tattoo convention, it's worth seeing exactly where you can use these tips. It's time for an overview of tattoo events from Europe that will be held in the near future:</p><p>13.08 Tatcon Blackpool 2022, UK<br/>13.08 Delmenhorster Tattoo Weekend 2022, Germany<br/>19.08 Ink Days Zurich 2022, Switzerland<br/>20.08 Cornwall's Tattoo Convention 2022, United Kingdom<br/>20.08 Katowice Tattoo Convention 2022, Poland<br/>20.08 Summer Tattoo Convention Hagen 2022, Germany<br/>20.08 Deauville Tattoo Festival 2022, France&nbsp;<br/>20.08 Tattoo Weekend im Europapark 2022, Germany<br/>20.08 Aberdeen Tattoo Show 2022, United Kingdom&nbsp;<br/>24.08 Ink and Art Tattoo Festival 2022, Spain<br/>26.08 Carcassonne Tattoo Convention 2022, France<br/>26.08 Stockholm Ink Bash Tattoo Convention 2022, Sweden<br/>02.09 Summer Tattoo Bash 2022, Ireland<br/>02.09 HC Andersen Tattoo Convention 2022, Denmark<br/>02.09 Ti-Tattoo Convention Lugano 2022, Switzerland&nbsp;<br/>02.09 Rock Tattoo Festival 2022, France&nbsp;<br/>02.09 Ink'n'roll Chateauroux Tattoo Festival 2022, France&nbsp;<br/>03.09 Big London Tattoo Show 2022, United Kingdom&nbsp;<br/>03.09 Perpignan Tattoo Convention 2022, France<br/>03.09 The 70's Tattoo Show 2022, France<br/>03.09 Tattoo Convention Bielefeld 2022, Germany</p><p>And there's even more!</p><p>So what do you think? Ready to conquer the tattoo world?<br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/DMrxHVZbrVyRxNn6WDcmOPFnn61EEh3zbVRPOSdJ.jpeg"/></figure></td></tr></tbody></table></figure>

Tattoo conventions - is it worth exhibiting?

Are Tattoo Conventions still a good option for promoting your studio? Find out for yourself.

<figure class="table"><table><tbody><tr><td><h1>How to open a tattoo studio?</h1><p>&nbsp;</p><p>Are tattoos your passion? We understand it like no one else! <strong>The "tattoo" industry is now an attractive career path for many young people.</strong> More and more people want to try their hand in the world of tattooing, starting tattooing, and over time, opening their own studio. How to accomplish this? Is there a point in deciding on your own salon? How to deal with all the formalities, in case you decide to start your own business? <strong>We will try to answer these questions today.</strong><br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Make a decision</h2><p>&nbsp;</p><p>Do you want to start tattooing right away in your own salon? <strong>Well... it can be risky.</strong> Opening your own atelier at the start, without experience and an established reputation, can be simply disastrous. In the beginning, it's a good idea to learn how to work in another existing studio. Why?<strong> First, you'll see if the profession is for you. Imagine trying to open your own place for several months, and after a few weeks you find that it is not. </strong>Well, that's just it... you could then lose a lot! Starting with your time and ending with massive amounts of money. To avoid financial problems, it's also a good idea to have your customer base and an established image. You can build both of these elements by working in another studio.</p><p>However, the question arises: is opening a tattoo studio mandatory for any thriving artist? <strong>Absolutely not! </strong>First, there are already many studios on the market, so it is worth considering why your studio should be chosen by potential clients. Secondly, opening a business involves a myriad of legal issues and big costs. Not everyone wants to decide on such a commitment, and as much as possible, this is also a good option. If working for someone in a studio is convenient and enjoyable for you, you don't have to give it up.<strong> Opening your own salon is just an option, and the decision is entirely up to you.</strong><br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/wWqMtqk1PteocdnxiCDJ4s9tW3Mm2TOtBt73VxLo.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>&nbsp;</h2><h2>How to open your own tattoo studio?</h2><p>&nbsp;</p><p>Let's say you've been in the business for a while and you feel it's time to open your own studio. What to do in that case? Where should you start? We'll try to explain it all to you in a few steps.<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/e9aJu4BWO7Q4DbBjUE3QWk6kz0lK5xjSQSHhGLfZ.jpeg"/></figure></td><td><p>&nbsp;</p><h2>Research</h2><p>&nbsp;</p><p>Not sure if opening a tattoo studio in your city is a good idea?<strong> Start with research.</strong> Find out how many salons are already in your area, how they operate, what styles the artists work in, or what kind of decor the place has. This will help you get to know your future competition and gain an awareness of the entire tattoo market in your area. It's also a good idea to discern what customers need. Maybe there is no realism specialist in a particular city? If you work in the desired style yourself it's ideal; if not you can think about hiring additional people over time. Try not to rush your analysis. <strong>The more time you spend on it, the more you will benefit in the future.</strong><br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Business model</h2><p>&nbsp;</p><p>Let's return to the topic of hiring other employees. Do you want to have other people on your staff? Maybe you are thinking of creating a collective for artists? Or maybe you're only interested in a one-man salon? All of these are worth thinking about at the very beginning. <strong>Create a business model, which will include how and with whom you want to work, what kind of premises you need, whether you will determine your costs.</strong> You also need to determine what form you want your business to take. Will it be a sole proprietorship? Or perhaps a company? Do an analysis of how the different legal forms differ and choose the one that suits you best. It is worth asking a lawyer for help. <strong>Remember - planning and proper organization in this case is really the basis.</strong><br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/HgrpNu6GuWcbi0kM9Vz4v0uJJ9Hkogk8JunYrSji.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/XBwx5Da3v0KBHPCsaHT7bst9zRSRzSTL0FqkcFFC.jpeg"/></figure></td><td><p>&nbsp;</p><h2>Choice of premises</h2><p>&nbsp;</p><p>Choosing the right premises is really hard.<strong> In the case of a tattoo studio, you need to take into account a lot of sanitary compliance.</strong> If you already know how many people you want to work with in your new studio, you need to match the right size of the premises you are looking for. Remember that its cost depends on its size, location and condition. Some premises may already meet the requirements at the outset. Sometimes, however, you will have to do it yourself. So remember to choose the right contract, in which you will establish the issue of settlement of expenses made on the premises. In this case, too, we recommend contacting a lawyer so that you do not have any complications in the future.</p><p>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Tattoo studio equipment</h2><p>&nbsp;</p><p>The premises already chosen? <strong>It's time to take care of the right equipment.</strong> Depending on the size of the premises and the staff, you need to choose the right amount of such equipment as chairs, recliners, armrests, a printer, or technical equipment. If you want to provide employees with razors, you will also need to add them to the cost estimate. Disposable costs also include all decor elements - cabinets, sofas, tables, countertops, decorations and so on. There are also items that you need to buy periodically - we're talking about needles, inks, tracing paper, film, etc... When designing your living room, think about the climate in which you want to decorate it. Maybe you want to go for a minimalist decor? Or maybe you want everything to be colorful and unconventional? The options are endless! In the end, the cost of furnishing a tattoo studio can range from a few to even hundreds of thousands.<br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/FXwfROY8uMMDgjAdMrwZWr5S4c0ItAbAjtd1qx3W.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/5fujCqcwor0HsEykBjcVw1zoY5uRQp6dkgtM0JRX.jpeg"/></figure></td><td><p>&nbsp;</p><h2>Documents and inspections</h2><p>&nbsp;</p><p>If you have already worked in another studio, you know that the waste created during tattooing must not be disposed of in the regular trash.&nbsp;<br/>Documentation is also important. Check what documents you need when opening a tattoo studio in your country.<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Promotion and marketing of the tattoo studio</h2><p>&nbsp;</p><p>The "paperwork" issues are behind you? Great! Now it's time for more pleasant issues. If you've decided that your establishment is ready, it's time to appear online. Start by setting up your studio's profiles on Social Media. Then it's a good idea to share it on tattoo groups on Facebook, or ask accounts like <strong>INKsearch.co </strong>to share it. Set an official opening date and let prospective clients know when they can get a tattoo from you. Also think about holding an event to celebrate the opening of your tattoo studio such as a walk-in day.</p><p>And if you're wondering what kind of content to publish at the beginning of your studio's existence, we come with some examples:</p><ul><li><strong>instructions on how to get to your establishment</strong></li><li><strong>introduction of employees</strong></li><li><strong>attractive photos of the premises</strong></li><li><strong>information about enrollment</strong></li><li><strong>free designs</strong><br/>&nbsp;</li></ul></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/LViGiQRlggpDrmqjz6BJL2JI4ZZEn4YuapmsZzym.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Manage your tattoo studio at the highest level!</h2><p>&nbsp;</p><p>Before you even start working in your new studio, think about how you will sign up clients, what can minimize your responsibilities and what will make your work easier.</p><p>We have good information for you - in all these elements will help you<strong> INKbusiness.co</strong>. It is your own command center, which was created for the needs of the "tattoo" industry. INKbusiness hides a calendar function, but not only! The tool allows you to keep your entire customer base in one place. In addition, when you sign up an individual in your calendar, you can add all the relevant information, such as the client's data or the details of the tattoo they signed up for. INKbusiness will help you analyze your costs, but also your marketing efforts. From one place you can also open other applications - such as Instagram, or Gmail.</p><p>If you want to organize your work and that of your employees from the beginning, this is the perfect time to become more familiar with this tool. Do you have any questions? <strong>Make an appointment for a demo and test INKbusiness today!</strong></p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/demo-request">TRY IT NOW</a></h5></div><p><br/>&nbsp;</p></td></tr></tbody></table></figure><p>&nbsp;</p>

How to open a tattoo studio?

What to keep in mind when deciding on your own tattoo studio? How to familiarize yourself with the competition, choose a location, or promote your new business? Dispel all your doubts with INKbusiness Blog.

<figure class="table"><table><tbody><tr><td><h1>Ranking of tattoo machines recommended by Tattoo Artists</h1><h1>&nbsp;</h1><p>Are you thinking about starting your tattooing adventure? Or are you looking for some change and want to learn how to work on a new machine? Searching for the right equipment can be extremely complicated and time-consuming. Therefore, today we come with a ranking of tattoo machines recommended by tattooists on our Instagram. The order of the listed equipment is random.&nbsp;<br/>&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/D5QLdYsXKgB7UpLsvhUcWozY2DCld0XCn69FJbYY.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/NGZ9MmOJOVOjM3coDzUKFUzOK3PxJHOZ8nzs6rHv.jpeg"/></figure></td><td><p>&nbsp;</p><h2>1.Stingray X2<br/>&nbsp;</h2><p>STINGRAY is a rotary machine that combines the advantages of coil and rotary machines. &nbsp;The adjustable suspension system means that we can adjust the "beat". The machine is one of the quieter ones, which increases comfort when working. Importantly for owners of other machines, the equipment is also compatible with older models of PSU. &nbsp;</p><p><strong>Specifications</strong>:</p><p>Input voltage: 0 - 13 V DC (max. 13 V DC).<br/>Power supply connections: RCA or clipcord (max. Clipcord end diameter Ã~1.6 mm)<br/>RPM range: 0-8000 revolutions per minute<br/>Stitches per second 0-130 / s<br/>Stroke Length: 2.6 to 4.0mm depending on Cam used<br/>Suspension stroke: 0-2mm Max.<br/>Tube diameter: Ã~8mm Max.<br/>Needle size: 50 Magnum<br/>Weight: 85 grams ready<br/>Wireless: yes<br/>Dimensions: 90 x 21 x 77mm (LxDxH)</p><p><strong>Price: 2200-2700 PLN ; 500 - 600$</strong><br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>2.JAB-2 Jack and Alex&nbsp;<br/>&nbsp;</h2><p><br/>JAB-2 is an improved version of the JAB model. The device is lightweight and compact. It fits perfectly in the hand. The frame of the machine is made of high-quality materials with an anodized finish that is resistant to mechanical damage. Unfortunately, we cannot omit the information that this equipment is less available on the market.</p><p><strong>Specifications</strong>:</p><p>Motor power: 10 W.<br/>Operating range: 5-10V.<br/>Maximum current load - 1 ampere.<br/>Rotational speed: 5000-9700 rpm.<br/>Counting shaft: 3.7mm with Japanese NMB bearing (mounted on machine).<br/>Removable titanium pusher.<br/>RCA cable connection.<br/>Entire machine: 36 g.</p><p><strong>Price: 1800 PLN; 400$</strong><br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/pkjxosDSJvrCr4h068VUyfDjBYB77EqAAJ5N4HFZ.jpeg"/></figure><p>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/AP4JC5QHj3vBMMVVmneNVyC73rZIVTdHYEhFepx9.jpeg"/></figure></td><td><p>&nbsp;</p><h2>3.Tattoome ZEROPEN<br/>&nbsp;</h2><p>"STEP INTO THE FUTURE". - these are the words with which the manufacturer invites us to get acquainted with one of the more modern models of tattoo machines "ZEROPEN". Unlike previous offerings, this razor is Tattoome's first PEN-style model. It is an extremely lightweight and comfortable piece of equipment that provides comfortable tattooing.</p><p><strong>Specifications:</strong></p><p>Voltage : 3 - 12V<br/>Range: 25 Hz - 160 Hz<br/>Stroke: 3.5 - 4.0mm<br/>Weight: 100gr</p><p><strong>Price of the set including</strong> 1 x ZEROPEN, 1 x 2M WIRING, 1 x ROTATED GRIP, 1 x ERGONOMIC GRIP -&nbsp;<strong> 2,700.00 PLN; 600$</strong><br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>CHEYENNE<br/>&nbsp;</h2><p>When asking our observers (and tattooers at the same time) about the best tattoo machines, the answer was often Cheyenne, so today in our ranking we will focus on the whole brand. Since 2006, Cheyenne has been developing professional tattoo equipment according to the highest international standards. They see themselves as a manufacturer of high quality and safe consumables. They produce efficient and reliable tattoo razors, safe needles, sturdy and ergonomic tattoo holders and practical tattoo accessories. Prices of the razors from Cheyenne range between <strong>1,500 and even 6,000 PLN</strong>. You can easily find the equipment on the manufacturer's website and in Polish online tattoo studio stores.&nbsp;<br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/I31xCYBTu75GRLPoifCKzHtOnnFx3YwnIyYlnJn2.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>Buy your dream tattoo machine cheaper with INKbusiness!</h2><p>&nbsp;</p><p>Did you know that by purchasing access to our CRM tool INKbusiness, you can grab a number of discounts from our partners? Among them will be stores where you can also stock up on a new tattoo razor - and at a lower price! Want to learn more? Make an appointment for a DEMO, and we'll answer all your INKbusiness-related questions.&nbsp;<br/>&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/demo-request">TRY IT NOW</a></h5></div></td></tr></tbody></table></figure><p>&nbsp;</p><p>&nbsp;</p>

Ranking of tattoo machines recommended by Tattoo Artists

What kind of tattoo machine to choose? Get recommendations from experienced tattoo artists!

<figure class="table"><table><tbody><tr><td><h1>"We are changing for you!"&nbsp; - See what's new in INKbusiness&nbsp;</h1><p>&nbsp;</p><p>Although the weather outside does not encourage us to any changes and news, the INKbusiness team worked hard on a new update of <strong>CRM system.</strong> After several weeks of hard work, the time has come for a change that many of you have been waiting for:</p><p><strong>We are talking about the new monthly calendar view!&nbsp;</strong><br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/p4j2QS1498tBn13z0dFdyIMvjgKlg9oaKPFju2Py.png"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/gZE324lKO7lKxkSBck1pBa4zc56OfO8apQ3woN2W.png"/></figure></td><td><p>&nbsp;</p><h2>Why was the new view introduced?&nbsp;</h2><p>&nbsp;</p><p>Individuality and doing things your own way is the essence of entrepreneurial, ambitious and creative people. At<strong> INKbusiness we are aware that everyone may want to manage their schedule differently, so creating a new view was a priority for us. </strong>Thanks to the suggestions of tattoo studios from Poland and other parts of the world, today you can check your work from a daily, weekly and monthly view - all depending on your preferences!&nbsp;</p><p>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Check out the new feature in INKbusiness for yourself!&nbsp;</h2><p>&nbsp;</p><p>Do you want to check how you plan your work in the new calendar version? There is nothing easier! Today you can subscribe to INKbusiness CRM tool and manage your work <strong>#LIKEAPRO!&nbsp;</strong></p><p><strong>Additionally, only until 23:00, 31.05.2022, you can start using INKbusiness 30% cheaper!</strong></p><p>Just enter the promo code<strong> "ilyasmall30" </strong>during payment. The discount includes all available subscriptions.&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/cGGIB4aZ7LA6lZABCVKxzaSjdrtSCxne1VUXayhG.png"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>&nbsp;</h2><h2>Why is it worth using INKbusiness?</h2><p>&nbsp;</p><p>INKbusiness is not only a calendar - dozens of tattoo studios from Poland and different parts of the world have already found out about it. What can change in your company, by using our CRM tool?</p><p><br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/MpcJmTbyEoF6loQrtJTbbfGePaXO6zzSyHftnFE5.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Talk to us about INKbusiness!<br/>&nbsp;</h2><p>As you already know, your opinion counts the most for us, that is why we value direct contact so much. Do you want to use INKbusiness, but don't know where to start? Our Team Artist Ambassador will be happy to answer any questions! <strong>Request a demo through a short and simple form and our specialists will contact you to set up an online meeting.&nbsp;</strong></p><p>How's that for a solution?</p><p>&nbsp;</p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/demo-request">SCHEDULE A DEMO</a></h5></div></td></tr></tbody></table></figure><p>&nbsp;</p>

"We are changing for you!"  - See what's new in INKbusiness

It's time for a change - check out the new calendar view in INKbusiness!

<figure class="table"><table><tbody><tr><td><h1>Why does the tattoo industry need a CRM or how going digital can benefit tattoo shops?</h1><p>&nbsp;</p><p>It has become commonplace among the owners of tattoo studios (and not only) that task automatization and, therefore, a CRM tool, is intended only for large or network companies. Thousands of entrepreneurs don't automate small businesses by saying that:</p><ul><li>"We have just opened and we'll wait for customers to come to us",</li><li>"We have a small tattoo studio, we don't need CRM",</li><li>"We don't have a lot of customers",</li><li>"Automatization is expensive, time-consuming, and complicated",</li><li>"The administrators of tattoo studios are against implementing a CRM system",</li><li>"The new system will be inconvenient for my employees",</li><li>"We don't have the time to implement CRM",</li><li>"We have everything automated in familiar spreadsheets and we don't need a special program."</li><li>"We decided to check and use real examples to see if these statements are really the reason not to automate work in tattoo shops".</li></ul><p>What's interesting,<strong> is the fact that most of the described events, which are initially intended to be the cause why a given studio doesn't need a CRM tool, are actually the reason why you need to implement CRM as soon as possible to minimize the problems just described.</strong></p><p>In this article, we will analyze<strong> what a CRM system is, who can benefit from using it, and we will see how automatization affects key business performance indicators, especially in a tattoo studio.</strong><br/>&nbsp;</p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/P41ix7dqxwP3o1KHL66jP8HulXDijHirywlk86Lf.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/o1QOCYNsqTAX3drRVc3BXSIwEj335q84SYOlBvnz.jpeg"/></figure></td><td><h2>&nbsp;</h2><h2>Small business and hundreds of tasks<br/>&nbsp;</h2><p>Despite the fact that most tattoo studios are small businesses,<strong> the amount of tasks that managers and administrators have to control on a daily basis is impressive and shocking.</strong> I'm talking about marketing management, client communication, planning visits, managing the artists and their tasks, financial oversight, etc. Due to the so-called "manual" management of so many procedures, tattoo shops face a number of challenges, such as:</p><ul><li><strong>Lack of an organized customer base with detailed profiles</strong> for each customer, which means that he must notify us about the same things each time (e.g. allergies to some ink or cream).</li><li><strong>Chaotic paper calendar entries:</strong> absences and late customers inevitably lead to financial loss.</li><li><strong>Tough time in keeping track of products,</strong> which leads to untimely or urgent purchases, shortages of goods and consumables, promotes theft and loss of products.</li><li><strong>Customers not returning and the lack of understanding of why this keeps happening&nbsp;</strong></li><li><strong>Low productivity of managers </strong>who are usually responsible for dozens of various processes - from customer booking to filing reports. Tasks that could be performed automatically: customer reminders, scheduled customer invitations,</li><li><strong>Errors and the lack of attention of employees </strong>- assigned tasks are forgotten and not completed, and what has been done must be double-checked.&nbsp;</li><li><strong>Lack of streamlined processes</strong> and a clear organizational system</li><li><strong>Lack of reliable data and comprehensible analytics </strong>for business management. As a rule, without a CRM system, the company is not able to quickly determine the current state of affairs<strong>: </strong>how many new customers were acquired, from which advertising channels they came, how many came back, how many customers were lost, and for what reasons, how many bookings are planned for a week, how many of them were canceled and why, how much inventory is left and when to make another purchase.</li><li><strong>Lack of time for business development due to numerous manual processes</strong> executed by a single manager, which may slow down some activities</li></ul><p>If we take a closer look at these examples, <strong>we can see those small businesses need the extra time for organizing their tasks the most</strong>. Then we come to a vicious circle: on the one hand, companies postpone the moment of business automatization until they grow, and on the other hand, they pay for it with their time, quality of service, loss of customers, and a decrease in income, which prevents the arrival of these "better times" sooner.&nbsp;<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>&nbsp;</h2><h2>How can CRM and automatization help your business?<br/>&nbsp;</h2><p>For starters, let's take a look at what CRM is and how it relates to the optimization of business procedures.</p><p><strong>CRM (Customer Relationship Management) is primarily a business strategy based on a customer-centric approach.</strong> It is a technique of systematically <strong>gathering information about customers at all stages, in order to analyze and use this data to improve the user experience, and the quality of service and build long-term relationships with each customer. </strong>The result of implementing such a strategy is a competitive, profitable studio with an effective system of acquiring and retaining customers.</p><p>I<strong>NKbusiness is a business management and automatization software designed specifically for the tattoo industry. </strong>Unlike most universal CRM systems, INKbusiness was originally developed taking into account the specifics and business processes of tattoo companies. Thanks to this, it was possible to design the tools and modules of the system so that each user, regardless of whether it was the tattoo shop owner, manager, administrator, accountant, marketer, or artist could not only perform their daily tasks faster and more conveniently but also be more effective in communication with customers, marketing, sales, and service.</p><p>In tattoo shops that have started to use INKbusiness CRM, you can already notice the first advantages of use, such as:</p><ul><li><strong>Improving the quality of customer service,</strong> including personalized notifications before the visit or visit history, which allows for an individual approach to each client, so that they feel taken care of by us.</li><li><strong>Fewer losses and costs. </strong>Automatic reminders about visits and a prepayment system will help to minimize the absence and delays of customers, thanks to which the studio can save from a couple to even several hundred thousand zlotys of losses per month.</li><li><strong>Increased team productivity.</strong> Employees whose routine tasks are performed by the program gain more time to communicate directly with the customer, make fewer mistakes, and are able to complete more tasks. Organized information about customers, a convenient schedule, automatization of reminders and reoccurring visits of customers, and other features of the modern program allow you to save up to 20 hours a month. For comparison, the total working time of an average studio is about 300 hours a month.</li><li><strong>Reduced possibility of financial fraud and theft. </strong>As you well know, the more chaos in finances and reports, the easier it is for unethical employees to manipulate data. After the implementation of the CRM system, all processes become transparent. With just a few clicks, you can analyze data on customer visits, cancellations, transfers of records, keeping track of products, financial transactions, and all user activities.</li><li><strong>More effective marketing. </strong>Customer acquisition source analytics identifies effective and ineffective advertising channels. Booking history and in-depth customer analysis allow you to create more efficient advertising campaigns. Thanks to this, you can reduce the cost of customer acquisition and at the same time increase the effectiveness of all marketing activities.</li></ul><p>Now we know that thanks to<strong> INKbusiness CRM, tattoo shops can improve service quality, optimize costs and increase their profits. </strong>The next step is to think about how to switch from manual business management to a more effective management with the use of a modern CRM system.<br/>&nbsp;</p></td><td><p>&nbsp;</p><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/ht1WwvFAKTDeAcfCT2elByAW8xML4fQyJZPgCVFp.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/B9FSvhyU6so6izpLyRcM2W5zyaMeeVh77o7t6vWm.png"/></figure></td><td><h2>&nbsp;</h2><h2>How do I switch from "manual" tattoo studio management to a CRM system?</h2><p>&nbsp;</p><p>Despite the obvious benefits of switching to a CRM system, many people in our industry still lay aside business automatization for later, fearing the complexity of implementing a new tool. Indeed, business automatization and the transition to CRM is sometimes quite a time-consuming and multi-stage process. Before making the change you should:&nbsp;</p><ul><li>analyze which processes demand automatization in the first place and define the requirements for the CRM system,</li><li>select a specific software,</li><li>fill in the data to begin and configure the system,</li><li>train your staff.</li></ul><p>Furthermore, it is worth remembering that when choosing the right CRM tool for you, the first thing you need to do is determine who will be involved in the implementation process and how the system will be configured and launched in your company.</p><p><strong>By choosing INKbusiness CRM, you receive qualified help and support at every stage of the work. Our knowledge and experience in implementing CRM in many tattoo studios allow you to avoid unnecessary stress and make the transition to the new management method simple and convenient.</strong> How do we do it?</p><ul><li><strong>We will carry out a personal presentation of our tool online or directly in your showroom</strong>. During the so-called demo, our Artist Ambassador will show you what effect the implementation of CRM can have on your studio. We will also discuss your tasks and goals and suggest what features can help you with this.</li><li><strong>We will provide 14 days of free access to the demo version</strong>. During this time, you can check to what extent INKbusiness meets your requirements and make sure that it is a way for much more convenient and faster work.</li><li><strong>We will implement and configure CRM in your company.</strong> With your consent, the Artist Ambassador will enter all data and set up the program. The implementation will only be considered complete when you confirm that the program is configured according to your needs.</li><li><strong>We will train your employees to work in the new system. </strong>Understanding the system is very simple, and you will have one of the INKbusiness crew members assigned to you, who will conduct as many training courses as needed.</li><li><strong>We will provide technical support 7 days a week. </strong>We know that our clients do not have days off, so we are ready to help whenever the need occurs. Our specialists are available on all channels: phone, social media, and e-mail.</li></ul><p><strong>If you're still wondering when is the best time to implement the CRM system, the answer is… right now!</strong> In order to avoid mistakes and losses in business management, CRM should be implemented simultaneously with the opening of the studio. If you already have an existing business that you manage without technology, the faster the processes are automated, the faster it will develop.</p><p><strong>Join dozens of tattoo studios from all around the world that have already learned that automatization with INKbusiness is a must-have for every, even the smallest studio!</strong></p><div class="simple-button"><h5 class="simple-button-text"><a href="https://business.inksearch.co/">TRY IT NOW</a></h5></div><p><br/>&nbsp;</p></td></tr></tbody></table></figure><p>&nbsp;</p>

How to increase efficiency in your tattoo studio? Learn about the CRM tool INKbusiness and manage #LIKEAPRO!

<figure class="table"><table><tbody><tr><td><h1>Altering the prices in a tattoo studio without losing customers&nbsp;</h1><p>&nbsp;</p><p><strong>Adjusting the prices of services in tattoo studios is a natural process, as with time the costs of materials goes up, and the artists' and piercers' working time lengthens. In addition, rent and utility bills are also rising. </strong>Regardless, the increase in prices should be handled by the shops' owners and managers in a delicate way, so the customers won't get scared of new prices.&nbsp;</p><p>Although it might seem a bit scary at the beginning, <strong>raising your shops' prices can be actually beneficial. </strong>Thanks to this, you boost the attractiveness of your tattoo studio for those who often avoid the cheapest offers and who subconsciously believe that more is better.</p><p><strong>At the same time, it's important to understand how not to estrange your regular customers with such changes.</strong></p><p>In this article,<strong> we will explain why a price increase is inevitable, how to properly justify it, how to inform customers about it, and how to limit possible negative responses in order to maintain the customer base and their loyalty.</strong></p></td><td><figure class="image"><img src="https://inks.inksearch.co/attachments/a2qpUHIJcc9whafUWBy9dNyUuH2PPwiCDH7vZPkT.png"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/NGLASYfnx7nO2NwphAdBKKrEwqJJvVM4diYizzxT.jpeg"/></figure></td><td><h2>&nbsp;</h2><h2>Increasing the prices in a tattoo shop - is it really unavoidable?&nbsp;</h2><p>&nbsp;</p><p>Each company, including tattoo studios, <strong>operates according to a specific economic model. </strong>The profit is calculated by subtracting all fixed and varying costs from the income.</p><p>Fixed costs<strong> include those that don't depend on the sales volume: fixed part of employees' compensation (without the bonus part), rent, utility bills, alarms, CRM system, taxes, and fixed costs for advertising, SEO promotion, etc.&nbsp;</strong></p><p>Variable costs are costs that depend directly on the number of sales. Variable expenses include the cost of purchasing consumables for the provision of services, the premium part of your tattoo artists' salaries (the so-called percent) seasonal marketing promotions etc.</p><p><strong>As fixed and variable costs continue to increase over time, tattoo shops have two ways of maintaining profits: raising the price of customer services or lowering the costs, e.g. by switching from expensive materials to cheaper ones, or lowering employee wages.</strong></p><p>The second method<strong> is the direct path to going out of business, as your customers are sure to notice that the service and work quality has deteriorated, meaning they will be looking for a different studio and eventually head over to the competition.</strong></p><p>One important aspect to consider when setting new prices is that when your clients come to the studio, they expect to receive the service at a certain price they know in advance.<strong> If the price list changes suddenly overnight without explanation or warning, you risk putting your customers in an uncomfortable position.</strong> Therefore, it is essential to properly build communication and warn customers about potential price changes in advance.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>How to prepare your customers for the price increase?&nbsp;</h2><p>As mentioned above, <strong>we recommend that you inform your customers about price increases well in advance, preferably one or two months before doing so</strong>. If, for example, a new price list is to be introduced in March, tell your regulars about it in January. This will allow them to plan their expenses and decide whether they will still go to you or need to find another studio.</p><p>Unfortunately, you have to accept the fact that one way or another you will lose some of your customers - there will be those who cannot spend more than a certain amount on this type of service. However, do not worry in advance - people who appreciate your value and regardless of the price will probably want to get a tattoo with you. Usually, it's loyal customers who bring the main income to the shop.</p><p><strong>To notify about this type of change in the studio, use all communication channels with clients</strong>:</p><ul><li>social media</li><li>your website (if you have one of course)</li><li>emails</li><li>administration&nbsp;</li><li>SMS messages</li><li>talking to your customers in person when they visit your shop&nbsp;</li></ul><p><strong>Be sure to let your customers know you want them to stay with you</strong>. Guarantee them that as prices increase, they will receive the highest possible level of service. Also, be prepared to answer all of their questions and reasonably justify price increases in tattoo studios.</p><p><strong>If you don't pay enough attention to these points, an unprepared customer might take this the wrong way and he will remember this for a long time and believe us, he will not want to come back.</strong></p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/LjcsW1I4vW6ZIXjmU8d3tN9JBWY7G5atKDM0b4nQ.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/8pxX0YOuMu46wjlFXkMxDiSf9Qvl0YZUWnXUBkY1.jpeg"/></figure></td><td><p>&nbsp;</p><h2>How to raise the prices for your services without the unwanted side effects?&nbsp;</h2><p>&nbsp;</p><p>Take into account the following practical tips on how to raise the prices in your tattoo shop and not lose clients.&nbsp;</p><p><strong>First of all - raise prices gradually.</strong> To avoid a price shock, keep in mind the main principle - the smoothness of increasing prices. Review your price list at least once a year. It's better for prices to rise 10% a year than 50% every five years. Additionally, it will be much easier for customers to get used to the thought that tattoos are now costing a little more so that the quality of the service does not deteriorate.</p><p><strong>Offer an incentive.</strong> Think about how you can raise prices in the shop and still please your loyal customers. Perhaps your tattoo studio can offer them tattoo care creams. This will show that you value your customers and also will make the price increases less painful.</p><p><strong>Improve your service. </strong>For example, you can refresh the interior a bit, put on an intriguing element of decor, order new business cards or buy a coffee machine. It's a good idea to order samples of tattoo creams and give them out as a small gift to each customer after their session. Rising the prices won't bother them so much if the see that they are paying for more and more comfort.&nbsp;</p><p><strong>Justify the changes. </strong>You can't tell your customers: "We decided to raise prices just because we want to." Be sure to explain the price change, don't forget to say that this is done in order to maintain the quality of the service at the same level, because you do not want to lower the bar and you're not ready to give up proven materials, products, and perfectly qualified artists.</p><p>The price increase must have a good justification which must be adequately communicated to customers.</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><h2>&nbsp;</h2><h2>How to properly justify price increases in studies?</h2><p><br/><strong>Price increases can have internal and external causes. It's a good idea to explain these to your customers.&nbsp;</strong></p><p><strong>Internal causes are what is happening in your studio.</strong> For instance, let's say you recently sent your tattoo artists to seminars, retraining courses, or they attended a prestigious tattoo convention and won an award there. Each new certificate and diploma that appears on the walls in your studios is a good reason to increase the prices.</p><p>Every tattoo artist who regularly improves his skills and learns new techniques wants his work to be appreciated. And not only in the form of gratitude from customers but also in the form of increasing salaries. It is the owner's job to maintain the tattoo artists who provide the largest number of the shops' regular clients.&nbsp;</p><p><strong>External causes mean what is not up to you. </strong>You can justify the rise in service prices by the high purchase prices of materials that tattoo artists use.</p><p><strong>Another good reason for rising prices could be rent increases.</strong> If the premises are well located, have good access to them, or free parking, your clients will definitely not want you to move anywhere else.</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/DLZ89YS6Jr3d5dIyLOazEuiv5zV1PBgw9YsVEFof.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>When is the best time to raise prices?</h2><p>&nbsp;</p><p>To be honest, you can change the prices in any month,<strong> the most important thing is to warn your visitors in advance and use marketing techniques to increase their loyalty.</strong> For example, you can inform your customers of an upcoming price increase via <strong>your mailing list and offer them a small discount.</strong> It's a smart move that serves two purposes at the same time: you fill up your calendar in advance and build a loyal customer base.</p></td></tr></tbody></table></figure>

Altering the prices in a tattoo studio without losing customers

How to change tattoo studio prices without losing customers? Find out now.

<figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h1>Does a tattoo studio require visual (corporate) identification? Tasks and regulations for competent branding.<br/>&nbsp;</h1><p><strong>Corporate identity is what sets your tattoo studio apart from others in the face of intense competition. </strong>It may seem that you shouldn't be bothered with<strong> creating your studio's visual identity if you have a good location, a balanced pricing policy, a staff of professional artists, </strong>and<strong> high-quality equipment.</strong> Unfortunately, this is not always enough to be successful in our industry.</p><p>Have you ever had a situation when your communications with clients didn't bring the desired result, promotions were "bypassed", and studio designs or advertising materials changed many times upon what's currently fashionable, and consequently led to additional cost and randomness at work?</p><p>All this may be a direct consequence of the lack of <strong>visual identification in tattoo studios</strong>. Therefore, tattoo studios' branding helps to identify your "ideal client", communicate with him adequately, and maintain his interest.</p><p>In this article, <strong>we'll look at what the visual identity of a tattoo studio</strong> is, how to develop it, what makes the studio recognizable, what to pay attention to when creating a corporate identity, and what mistakes to avoid.<br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/6glumXhBNxRNhwlwDakVMBjrd9GSykuE3hThFI28.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/kutFQSv0sD327Hr5MQbAegGQi0RBaTPDmtiiSYDK.jpeg"/></figure></td><td><p>&nbsp;</p><h2>Benefits of branding: what is the visual identity of tattoo studios for?<br/>&nbsp;</h2><p><strong>Corporate identity isn't only a logo and a name</strong> - it's a motto and a specially chosen combination of colors, fonts, and typography. In other words, it's a whole set of elements that make the brand unique and consistent.</p><p>Below you'll find just a few reasons why you should pay attention to these characteristics:</p><ul><li><strong>Brand recognition</strong>. It's all of the little details that are the studios' business card that the client will remember. If these ideas are associated with pleasant impressions, which of course largely depends on the quality of the service, believe me, your audience will appreciate you and soon, they will become your customers.</li><li><strong>An investment in a troubleless work environment in the future.</strong> Even the most profitable tattoo studios have periods of silence from time to time - this may be due to, for example, the seasonality of certain treatments, the departure of a talented artist, or other factors. In such times, regular customers who will remain loyal to the brand and won't look for another place for a tattoo will definitely help; and the more loyal your customers are, the more likely they are to bring new people to your studio.</li><li><strong>Simplify your business scaling. </strong>Whether you choose to expand your studio to a network level or sell a franchise, proper branding will save you a lot of time and money. As a result, you'll have in your hand a brand book that facilitates the opening of several tattoo studios made in a similar style.<br/><br/>Let's view the specifics of the main parts the <strong>visual identification of tattoo studios consists of.</strong><br/>&nbsp;</li></ul></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>The main elements of visual identification of tattoo studios</h2><p>&nbsp;</p><p>The <strong>"tattoo studio style"</strong> consists of many details, the most important of which are:</p><ul><li><strong>Logo</strong>, i.e. an inscription made with a specific font. As a rule, this is the <strong>name of the studio</strong>, which optimal length should fit in <strong>4-7 letters.&nbsp;</strong></li><li><strong>Catchphrase. </strong>The phrase that customers will remember you by - will appear on all visual identification media, such as logos. The<strong> slogan should be short</strong>, <strong>simple</strong>, and have a clear and unambiguous message. No murkiness or strange associations.</li><li><strong>Company color or color combination</strong>. Every large company has its own color scheme where everything from websites to employee cards is decorated. Think about the impression you want to make on your target group: gold is usually associated with luxury, white with purity, black with style and restraint, red with constant development and the desire for something new, and green and blue with naturalness and freshness.<br/><br/>What else should be kept in the same style?<br/>&nbsp;</li><li><strong>design and arrangement of interiors,</strong></li><li><strong>signboard,</strong></li><li><strong>business cards,</strong></li><li><strong>leaflets,&nbsp;</strong></li><li><strong>elements of outdoor advertising,</strong></li><li><strong>merch,&nbsp;</strong></li><li><strong>discount cards,</strong></li><li><strong>vouchers,</strong></li><li><strong>website,</strong></li><li><strong>Social Media (Instagram, Facebook etc.),</strong></li><li><strong>mobile app for tattoo studios,</strong></li><li><strong>advertising</strong><br/>etc.</li></ul><p>Further, think about what else can make the image of your studio as consistent as possible.<br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/uI96wx1fEwxmV2KPqrshH9M1N0ScuWOqzJWSGVjr.jpeg"/></figure></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/st0D3jG5N0LUMQV2YXQA4ZHj5BnqmGAg1BknTuGZ.jpeg"/></figure></td><td><p>&nbsp;</p><h2>What to pay attention to when creating the corporate identity of the company?<br/>&nbsp;</h2><p>In order for the visual identity of a tattoo studio to fulfill its tasks, make sure it meets the established conditions. Try to stick with basic rules such as:<br/>&nbsp;</p><ul><li><strong>Relevance to the target group.</strong> The visual identity of a tattoo studio must meet the expectations of your audience.</li><li><strong>Originality.</strong> Keep in mind, that your brand image cannot resemble the style of other tattoo studios; otherwise, you could be accused of plagiarism, which would harm the institution's reputation. Although you may think that everything has already been invented, you still have a lot of room to show off to become original. Remember about a catchy and unique name or a creative decor.</li><li><strong>Versatility. </strong>Elements of visual identification should present themselves well on many elements.</li><li><strong>Good associations. </strong>The name and slogan of the tattoo studio, company colors, logo, studio design - all this should evoke only positive emotions and associations in visitors.</li><li><strong>Compliance with the price segment. </strong>Studios with high standards and luxury prices tend to have more sophisticated and expressive logos than the cheaper venues.</li></ul><p>When creating a visual identity, consider the class of tattoo studios: economic, <strong>middle, premium, or luxury.</strong><br/><br/><strong>"Economic"&nbsp;</strong><br/>In inexpensive tattoo studios, overly luxurious decor elements may be out of place.<br/><br/><strong>"Middle"</strong><br/>Middle-class studios use more expensive finishing materials in their premises: natural stone, wood, porcelain, stoneware. Furniture can be chosen in the Empire, Classic, or Baroque style, the main thing is to support it with other decorative elements, for example, paintings on the walls, mirrors in carved frames.<br/><br/><strong>"Premium/Luxury"</strong><br/>In this class, the studios offer their services at a high price, often using styles such as loft or minimalism in interior design. Such shops are usually spacious, finished with elements such as leather sofas, luxurious tools, or unique decor details.<br/>&nbsp;</p></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>Development stages and specialists<br/>&nbsp;</h2><p>Creating your own image is a time-consuming process that involves various stages, such as:<br/>&nbsp;</p><ul><li>Studio target group research,</li><li>marketing research,</li><li>name development,</li><li>logo creation,</li><li>developing a slogan,</li><li>letterhead set of fonts and colors,</li><li>studio design,</li><li>artist progression,</li><li>development of promotional materials.<br/><br/>The result of your work<strong> should be a tattoo studio logo book</strong> - it's a<strong> document that gives you a complete picture of your tattoo studio's "mission", style, course of action, and recommendations for the design and use of visual identity. </strong>To do all of this, you can entrust the development of<strong> visual identification to professionals</strong> to a specialized advertising agency. Professionals will be able to <strong>carefully study the target audience, their desires, needs, and requests - and without this, the branding of tattoo studios will not be that effective.</strong></li></ul></td></tr></tbody></table></figure><figure class="table"><table><tbody><tr><td><p>&nbsp;</p><h2>What mistakes should be avoided when creating the visual identity for tattoo studios?<br/>&nbsp;</h2><p>The main goal of branding is the recognition of tattoo studios and thus expanding the customer base. When developing a style, it's important to avoid common mistakes:</p><ul><li><strong>Incorrect positioning.</strong> If your tattoo studio's services are aimed at, for example, young people, your visual identity should be more creative and bold. It's acceptable to use bright colors or vibrant visual images. If, on the other hand, your audience is middle-aged men and women, it's better to resort to traditional design.</li><li><strong>Poor choice of communication methods with clients. </strong>Women are believed to be more responsive to Instagram advertising messages or discount page promotions. Therefore, it would be more rational to advertise services for adequate sex in this way, especially if a new promotion has started in the studio or service among the previously unavailable services has appeared. Tattoo studios should create a sense of belonging to a specific club where each client is treated as important, without familiarity.</li></ul><p>Hence, by<strong> competently approaching the creation of a visual identity for tattoo studios, you can take your business to the next level and attract more customers</strong>. Remember that no matter what branding you choose for your shops, clients should feel as comfortable as possible.</p><p><strong>Each person entering the door of your tattoo studio is a guest who must be warmly greeted, with a sincere smile, and cared for. </strong>The studio will not save a well-thought-out style if the client comes into contact with too much pathos or a disrespectful attitude.<strong> Love for your business, customers, and professionalism are the foundations of a successful business and the key to your brand's good reputation, and your own image is a way to emphasize your mission and vision.</strong><br/>&nbsp;</p></td><td><p>&nbsp;</p><figure class="image"><img src="https://inks.inksearch.co/attachments/tkz7vutgA7NFXkA0pXwxZFMOZvElu4Tmgnbehrck.jpeg"/></figure></td></tr></tbody></table></figure><p>&nbsp;</p>

Does a tattoo studio require visual (corporate) identification?

Tasks and regulations for competent branding.

INKbusiness blog